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Telemark uses well targeted research methods to advise on sales and marketing strategy, segmentation, product development and launch, positioning and pricing, helping clients to improve their competitive position and sales performance. Our projects have involved gathering primary data in 33 countries and 10 different languages. Work undertaken is qualitative or quantitative but usually combines both disciplines. We have proven skills in collecting data on all aspects of the buying cycle from 'prospect identification' to 'billing'.
Benchmarking enables us to examine best practices and measure the comparative performances of telecoms operators.
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